HBWeekly

Florida Top Home Builders – August 2021

Posted on September 22, 2021 by Erika Carruth

An overview of leading home builders in Florida based on total permits on record during the month of August

Last week, HBW highlighted the most recent new residential construction permit activity on record for the month of August, and it was noted that there were 10,875 new residential construction permits with a total value of in excess of $3 billion in the Sunshine State. Out of the hundreds of contractors with new residential construction activity on record with HBW, Lennar Homes carried the greatest volume of housing starts statewide, having 1,463 new permits for the one-month period and ranking #1 in three out of five of the Florida regions reviewed (Tampa, Southwest, Orlando, Southeast, Jacksonville).

Another strong leader in the market has and continues to be D.R. Horton; the mega-builder ranked #2 for new home construction statewide last month, having 1,441 total new permits on record with HBW for the one-month period.

Here is breakdown of the top five home builders by region, based on new permits on record with HBW during the month of August 2021:

Tampa

Out of the nearly 285 home builders with new construction activity on record with HBW in the Tampa area last month, the following ranked as the top five for total new permits:

Builder	Total Permits	Average Value
1-D.R. Horton	602	$ 245,093.00
2-Lennar Homes	430	$ 302,001.00
3-The Villages of Lake Sumter	192	$ 312,162.00
4-Pulte Homes	183	$ 275,168.00
5-Homes by West Bay	98	$ 452,270.00

Southwest

Last month, there were more than 420 contractors with new residential construction activity on record in the southwestern region of Florida, and the following ranked as the top five for total new permits:

Builder	Total Permits	Average Value
1-Pulte Homes	303	$ 214,877.00
2-Lennar Homes	301	$ 143,750.00
3-D.R. Horton	297	$ 199,458.00
4-Taylor Morrison	126	$ 201,471.00
5-Neal Communities of SW FL	113	$ 241,975.00

Southeast

In the southeastern region of Florida, there were more than 180 contractors with new residential construction activity on record last month, and the following ranked as the top five for total new permits:

Builder	Total Permits	Average Value
1-Lennar Homes	152	$ 197,458.00
2-Pulte Homes	125	$ 291,789.00
3-D.R. Horton	125	$ 218,522.00
4-GL Building Corp	112	$ 452,398.00
5-Kolter Signature Homes	112	$ 297,332.00

Orlando

Out of the approximately 185 home builders with new permits on record with HBW in Orlando last month, the following ranked as the top five for total new permits:

Builder	Total Permits	Average Value
1-Lennar Homes	317	$349,188.00
2-D.R. Horton	164	$234,522.00
3-Pulte Homes	108	$311,029.00
4-Maronda Homes	78	$256,220.00
5-Minto Communities	71	$299,979.00

Jacksonville

In Jacksonville, there were more than 160 contractors with new residential construction activity on record last month, and the following ranked as the top five for total new permits:

Builder	Total Permits	Average Value
1-Lennar Homes	263	$ 234,919.00
2-D.R. Horton	253	$ 171,026.00
3-Dream Finders Construction	189	$ 270,865.00
4-Richmond American Homes	112	$ 286,006.00
5-KB Homes	102	$ 139,701.00

To gain more information on the builders, homeowners and permits for the construction activity above, check out HBW for your copy of the latest construction data reports. To gain access to the HBW database and receive custom and detailed reports on the latest residential and commercial building activity in Florida, Georgia, Texas, Alabama, and Oklahoma, please contact HBW for details.

HBW Report: Florida New Home Construction – August 2021

Posted on September 17, 2021 by Erika Carruth

An overview of residential construction activity in Florida based on new permits added to the HBW database during the month of August 2021

Last month, there were 10,875 new residential construction permits with a total value in excess of $3 billion added to the HBW database for the Sunshine State; this reflects a 16 percent month-over-month increase in new home construction activity.

Top Markets

Out of the five regions reviewed (Southwest, Tampa, Orlando, Jacksonville, Southeast), just about 55 percent of all new home construction activity originated from the Southwest and Tampa areas last month where there were 3,045 and 2,969 new permits respectively. In addition to the Southwest and Tampa areas, higher levels of new residential construction activity also took place in Jacksonville (1,858 permits), as well as the Orlando area (1,645 permits).

Leading Counties

Out of the five regions reviewed last month, there were several counties that carried a greater amount of new residential construction activity than others; those counties include Lee County (1,067) in the southwestern portion of the state, and Hillsborough County (791 permits) and Pasco County (775 permits) in the Tampa area. Additionally, St. Lucie County (Southeast) and St. Johns County (Jacksonville) exhibited higher levels of new home construction in comparison to other counties across the state as there were 691 and 665 new permits on record for the one-month period respectively.

Average Value of Construction

During the month of August, the average value of new home construction across the Sunshine State ranged from a high of $321,175 (Orlando) to a low of $247,583 (Jacksonville), with Orlando leading and having the highest average value of new home construction in comparison to other Florida regions reviewed. Here is a look at the average value of new home construction statewide during the month of August:

Texas Swimming Pool Construction Review – August 2021

Posted on September 15, 2021 by Erika Carruth

A review of new permits on record with HBW for swimming pool construction in Texas during the month of August 2021

Based on HBW’s latest construction data reports, there were approximately 1,125 new swimming pool construction permits with a total value in excess of $61.7 million added to the HBW database for Texas last month. Out of the four metro areas reviewed (Dallas, Houston, Austin, San Antonio), the greatest volume of new swimming pool construction could be found in Dallas (473 permits), while the highest average value of new pool construction could be found in Austin (average value: $73,546).

Here is a closer look at the total permits, average value of construction, leading counties and top ranked pool builders in Dallas, Houston, Austin and San Antonio during the month of August:

Dallas

Total Permits: 473

Average Value of Construction: $45,371

Leading Counties (based on total permits): Tarrant (158 permits); Collin (139 permits)

Top Pool Builders (based on total permits):

Builder	Total Permits
1-Puryear Custom Pools	26
2-Gold Medal Pools	23
3-Prestige Pool	22

Houston

Total Permits: 431

Average Value of Construction: $65,035

Leading Counties (based on total permits): Harris (258 permits); Brazoria (54 permits)

Top Pool Builders (based on total permits):

Builder	Total Permits
1-Anthony & Sylvan Pools	32
2-Cypress Custom Pools	25
3-Platinum Pools	22

Austin

Total Permits: 111

Average Value of Construction: $73,546

Leading Counties (based on total permits): Travis (66 permits);Williamson (37 permits)

Top Pool Builders (based on total permits):

Builder	Total Permits
1-Cody Pools	11
2-Denali Pools	10
3-Anthony & Sylvan Pools	7

San Antonio

Total Permits: 111

Average Value of Construction: $36,891

Leading County (based on total permits): Bexar (90 permits)

Top Pool Builders (based on total permits):

Builder	Total Permits
1-Cody Pools	17
2-Keith Zars Pools	15
3-Blue Haven Pools	8

Texas Top Home Builders – August 2021

Posted on September 10, 2021 by Erika Carruth

A review of leading home builders in Texas based on total new permits on record with HBW for the month of August 2021

In HBW’s monthly review of its construction data reports, more than 8,800 new permits with a total construction value of $2.3 billion were reported for the four major metro areas of Texas last month. In addition to providing permit totals and construction values for each region, HBW’s construction data reports also offer insight into the contractors that are actively pulling permits each month.

For the purpose of this post, we are focusing on the top ranked contractors for each of the four metro areas of Texas (Dallas, Houston, San Antonio, Austin). Builder ranking is based on the total number of new residential permits on record with HBW for the month of August.

Statewide, there are two home builders that have continued to rank high on the charts and take the lead with a greater volume of housing starts. Both D.R. Horton and Lennar Homes are ranked as the leading home builders in Texas month after month, and in August they held nearly 20 percent of all new residential construction activity, having 910 and 789 new permits on record respectively.

Here is a look at the five leading contractors by area, their total permits and average value of new home construction projects on record with HBW last month:

Houston

Builder	Total Permits	Average Value
1-D.R. Horton	559	$ 153,592.00
2-Lennar Homes	410	$ 188,635.00
3-Camillo Properties	182	$ 118,747.00
4-K Hovnanian Homes	180	$ 150,591.00
5-Pulte Homes	161	$ 284,070.00

Dallas

Builder	Total Permits	Average Value
1-Lennar Homes	164	$ 226,173.00
2-Pulte Homes	139	$ 245,332.00
3-D.R. Horton	119	$ 313,389.00
4-Highland Homes	114	$ 374,360.00
5-Trophy Signature Homes	83	$ 276,037.00

San Antonio

Builder	Total Permits	Average Value
1-Rausch Coleman Homes	147	$ 153,636.00
2-KB Homes	125	$ 228,082.00
3-Lennar Homes	110	$ 184,193.00
4-D.R. Horton	94	$ 194,707.00
5-Perry Homes	62	$ 295,270.00

Austin

Builder	Total Permits	Average Value
1-D.R. Horton	138	$ 207,584.00
2-Lennar Homes	105	$ 155,863.00
3-Meritage Homes	92	$ 243,619.00
4-Taylor Morrison Homes	61	$ 391,345.00
5-Pulte Homes	59	$ 383,578.00

Texas Residential Construction Report – August 2021

Posted on September 8, 2021 by Erika Carruth

A review of permit data for new home construction in Texas during the month of August 2021

Based on HBW’s latest construction data reports, there were more than 8,800 new residential construction permits with a total value of approximately $2.3 billion added to the HBW database for the Lone Star State last month; this reflects close to a 15 percent month-over-month increase in new home construction.

Out of the four major metro areas reviewed, Houston carried the greatest volume of new residential construction activity (4,141 permits), while the highest average value of new home construction could be found in Dallas (average value: $320,468).

Here is a closer look at the total permits, average value of new construction projects and leading counties for new home construction in the four major metro regions of Texas last month:

Houston

As previously noted, the Houston area carried the greatest volume of housing starts out of the four Texas regions reviewed, having 4,141 new permits with a total construction value in excess of $925.6 million. The average value of new home construction in Houston landed on the lower end of the spectrum (average value: $223,528) in comparison to other Texas areas reviewed, and nearly half of all new permits originated from Harris County where there were 2,013 new permits on record with HBW for the one-month period.

Dallas

Dallas ranked #2 for new home construction last month, having 2,318 new permits with a total value of nearly $743 million. The average value of new residential construction projects was highest in Dallas (average value: $320,468) in comparison to other Texas regions reviewed, and the bulk of new permitting activity took place in the two counties of Collin (942 permits) and Tarrant (672 permits).

San Antonio

Last month, there were approximately 1,240 housing starts with a total construction value of $274 million in the San Antonio area. The average value of new home construction was lowest in San Antonio (average value: $221,096) in comparison to other areas reviewed, and more than half of all new residential construction took place in Bexar County (700 permits).

Austin

In Austin, there were more than 1,100 new residential construction permits with a total value of nearly $337 million added to the HBW database last month. The average value of new home construction was $304,237, and just about 85 percent of all new home construction activity took place in the counties of Williamson (503 permits) and Travis (439 permits).

5 Ways to Maximize Your Email Marketing Campaign

Posted on September 3, 2021 by Erika Carruth

Tips for making the most out of your email marketing efforts

Email marketing can be a great way to build relationships with new and existing clients; that being stated, anyone who has ever run even the most basic of email marketing campaigns knows that optimal open and click rates can be challenging to achieve if you don’t have a strategic plan in place.

The truth is that there is not one simple answer for achieving a successful email marketing campaign, but there are a few key components that can help get you there. Here are five things that you can do now to amp up your email marketing efforts:

Get Aligned – It is likely that at this point email is not the only tool that you have in your marketing toolbox. What other campaigns are you running right now? Are you aligning your message and promotions across all touchpoints? From social media and blogs to your email and website, your message should be aligned, consistent and clear.
Know Your Target – Who are you trying to reach? Does your list represent your target audience, or are you casting too wide of a “net”? The answer will be in your market research, as well as how and from where you attain your list of contacts. You will want to have a clear understanding of your target customers’ profile, geographic location and the products and services that will be of most interest to them. When acquiring leads from a third-party such as HBW, segmenting your list is made easy as reports offer the ability to target your prospects with custom searches based on location, property value, permitting status, property history and more.
Get Creative with Subjects – The subject line of your email has more power than you know. Think about it – The subject line is the first thing that the recipient sees (along with the sender’s name). If you are sending out too many emails with the same subject line, you will not only increase the likelihood of being ignored, but you may also see a spike in “unsubscribes”. Aside from a regular newsletter or monthly update, your emails should get creative with the subject line in a way that compels the reader to want to learn more.
Make It Easy – Design your email in a way that directs the reader to exactly where you want them to go. What is your call to action? Is it clear and visible? Keep in mind that the human attention span is considered to now be shorter than that of a goldfish (8 seconds to be exact), so if you want to have the reader click on a link or “order now”, make sure the message and link are visible and near the top of the email.
Share the Message – Most third-party email marketing service providers will offer a link so that the message you create can be viewed online. Don’t let it go to waste; use the link in other communications and share it across all social media platforms.

In addition to the above listed tips, don’t forget to track your progress. Stay on top of your list of contacts to identify those who have subscribed/unsubscribed or bounced back, as well as follow up with those who “click” or express interest in your products. Every email you send is another chance to make a connection with your audience, so make the most of it!

For more information on construction business marketing tips, stay connected with the HBW Blog. To get ahead of construction activity and gain access to the latest permitting data in Florida, Texas, Georgia, Alabama and Oklahoma, contact HBW for more information on construction data reports and industry leads.

HBW Report: Florida Swimming Pool Construction – July 2021

Posted on September 1, 2021 by Erika Carruth

A review of permit data for new swimming pool construction in Florida during the month of July 2021

Based on HBW’s latest construction data reports, there were more than 3,250 new swimming pool construction permits with a total value of nearly $165 million in the Sunshine State during the month of July. Out of the five regions reviewed (Southwest, Southeast, Tampa, Orlando, Jacksonville), the greatest volume of new swimming pool construction took place in the Southwest (1,329 permits), while the highest average value of new projects could be found in Jacksonville (average value: $64,699).

Here is a closer look at the total permits, average value of construction, leading counties and builders for new swimming pool construction in Florida during the month of July 2021:

Southwest

New pool swimming construction activity was highest in the southwestern region of Florida. In July, the area had 1,329 pool starts with a total construction value of nearly $65 million. The average value of new construction was $48,714, and the county with the greatest volume of new permits was Lee (445 permits).

Out of the nearly 180 contractors with new permits on record in the southwestern region of Florida for the month, the following ranked as the top three for total new permits:

Builder	Total Permits
1-Aragon Pools & Spas	190
2-Pinnacle USA	140
3-Coast to Coast Pools	78

Southeast

In July, there were 728 new swimming pool permits with a total construction value of approximately $33.7 million added to the HBW database for the southeastern region of Florida. The average value of new construction was lowest in the area in comparison to other regions reviewed (average value: $46,275), and more than half of all new permits originated from the two counties of Palm Beach (263 permits) and Miami-Dade (207 permits).

Out of the nearly 220 active contractors in the area during the month of July, the following ranked as the top three for total new permits for the one-month period:

Builder	Total Permits
1-Swimming Pool Contractors	40
2-Crystal Pools	24
3-Sunsational Pools & Spa	22

Tampa

In July, there were 510 new pool permits with a total construction value of approximately $27.7 million on record with HBW for the Tampa area. The average value of new pool construction was $54,255, and more than half of all construction activity took place in the two counties of Polk and Pasco where there were 142 and 125 new permits on record respectively.

Out of the more than 115 pool builders with new construction on record for the month, the following ranked as the top three for total new permits:

Builder	Total Permits
1-T&D Pool Construction	29
2-Tropical Escapes Pool & Spa Construction	27
3-Gulfstream Pools & Spas	24

Orlando

In Orlando, there were 432 new swimming pool construction permits with a total value in excess of $22.5 million during the month of July. The average value of new construction was $52,093, and more than half of all new permits originated from the counties of Orange (179 permits) and Brevard (86 permits).

Out of the 100 contractors with new swimming pool construction activity on record with HBW for the month, the following ranked as the top three for total new permits:

Builder	Total Permits
1-American Pools & Spas	25
2-Holland Pools	24
3-Dreamscapes Pools & Spas	21

Jacksonville

In Jacksonville, there were 252 new pool swimming permits with a total construction value in excess of $16.3 million during the month of July. The average value of new construction was highest in Jacksonville (average value: $64,699) in comparison to other Florida regions reviewed, and more than half of all new construction activity took place in St. Johns County (129 permits).

Out of the nearly 80 contractors with new permits on record in the area, the following ranked as the top three for total new permits during the one-month period:

Builder	Total Permits
1-Pools by John Clarkson	12
2-Waldhauer & Son	12
3-Builder’s Source	11

For more information on the builders, homeowners and permits for the construction activity above, check out HBW for your copy of the latest construction data reports. To gain access to the HBW database and receive custom and detailed reports on the latest residential and commercial building activity in Florida, Georgia, Texas, Alabama, and Oklahoma, please contact HBW for details.

Top Florida Home Builders – July 2021

Posted on August 27, 2021 by Erika Carruth

A review of the leading Florida home builders based on total new residential construction permits on record with HBW for the month of July 2021

Earlier this week, we reviewed the latest residential construction permit reports for Florida and learned that there have been more than 9,370 new permits with a total construction value in excess of $2.5 billion added to the HBW database during the month of July 2021. When looking into the reports further, we are able to identify the leading home builders driving new construction in each of the five major regions of Florida (Southwest, Tampa, Orlando, Southeast, Jacksonville), as well as across the state.

Statewide, there have and continue to be two major players in the residential construction market – Both D.R. Horton and Lennar Homes are responsible for nearly 25 percent of all new residential construction activity on record last month, having 1,163 and 1,091 new permits respectively.

Here is an overview of the top home builders in each of the five major regions of Florida during the month of July 2021:

Southwest

Last month, there were more than 370 contractors with new residential construction permits on record in the southwestern region of Florida, and the following ranked as the top five for total new permits added to the HBW database during the one-month period:

Builder	Total Permits
1-D.R. Horton	336
2-Lennar Homes	244
3-Pulte Homes	207
4-Taylor Morrison	146
5-Neal Communities of SW FL	99

Tampa

Last month, there were approximately 240 home builders with new permits on record in the Tampa area, and the following ranked as the top five for total new permits during the one-month period:

Builder	Total Permits
1-D.R. Horton	332
2-Lennar Homes	311
3-The Villages of Lake Sumter	179
4-Highland Homes	111
5-Pulte Homes	95

Orlando

In Orlando, there were more than 190 home builders with new permits added to the HBW database last month, and the following ranked as the top five for total new permits:

Builder	Total Permits
1-D.R. Horton	261
2-Cottage Builder	179
3-Lennar Homes	152
4-Taylor Morrison	105
5-Meritage Homes	88

Southeast

In the southeastern region of Florida, there were nearly 150 home builders with new permits on record with HBW last month, and the following ranked as the top five for total new permits:

Builder	Total Permits
1-Lennar Homes	216
2-GL Building Corp	119
3-Pulte Homes	103
4-Holiday Builders	83
5-Kolter Signature Homes	56

Jacksonville

Last month, there were nearly 150 home builders with new permits on record in the Jacksonville area, and the following ranked as the top five for total new permits during the one-month period:

Builder	Total Permits
1-D.R. Horton	185
2-Lennar Homes	168
3-Dream Finders Construction Inc	153
4-Richmond American Homes	99
5-KB Homes	92

Florida Residential Construction Review – July 2021

Posted on August 25, 2021 by Erika Carruth

An overview of permit data for new residential construction in Florida during the month of July 2021

Based on the latest HBW reports, there were more than 9,370 new residential construction permits with a total construction value in excess of $2.5 billion added to the HBW database for Florida during the month of July 2021. Out of the five regions included in the reports (Southwest, Tampa, Southeast, Orlando, Jacksonville), the greatest concentration of new permitting activity could be found in the southwestern region of the state (2,586 permits), while the highest average value of new permits could be found in Southeast (average value: $298,984).

Here is a closer look at the total permits, average value of projects and leading counties for new home construction in Florida during the month of July 2021:

Southwest

As previously noted, the southwest region of Florida carried the highest volume of new residential construction permits last month, having 2,586 new permits with a total construction value in excess of $658 million. The average value of new construction projects landed on the lower end of the spectrum (average value: $254,524) in comparison to other Florida regions reviewed, and just about 60 percent of all new permits originated from the two counties of Lee (1,055 permits) and Manatee (510 permits).

Tampa

Last month, Tampa ranked #2 for new home construction, having 2,352 new permits with a total value of nearly $631 million on record with HBW. The average value of new residential construction was $268,280, and approximately 75 percent of all new permitting activity originated from the two counties of Polk and Pasco where there were 912 and 844 new permits respectively for the one-month period.

Orlando

In Orlando, there were nearly 1,875 new residential construction permits with a total value of approximately $556 million on record with HBW for the month of July. The average value of new home construction landed on the higher end of the spectrum in the Orlando area (average value: $296,709) in comparison to other Florida regions reviewed, and approximately half of all new permits originated from the two counties of Brevard (451 permits) and Volusia (416 permits).

Jacksonville

Last month, there were more than 1,475 new residential construction permits with a total value of approximately $359.4 million added to the HBW database for the Jacksonville area. In comparison to other Florida regions reviewed, the average value of new home construction was lowest in Jacksonville (average value: $243,478), and 70 percent of all new permits originated from the two counties of St. Johns (574 permits) and Duval (458 permits).

Southeast

In the southeastern region of Florida, there were approximately 1,085 new residential construction permits with a total value of $324 million on record last month. As previously noted, the average value of new home construction was highest in the southeast (average value: $298,984) in comparison to other Florida regions reviewed, and more than half of all new permits originated from St. Lucie County (565 permits).

Texas Swimming Pool Construction Report – July 2021

Posted on August 20, 2021 by Erika Carruth

A review of permit data for new swimming pool construction in Texas during the month of July 2021

Based on HBW’s latest construction data reports, there were 900 new swimming pool construction permits with a total value in excess of $48 million added to the HBW database for Texas last month, reflecting a 5 percent month-over-month decrease in new pool construction. Out of the four major metropolitan areas included in the reports (Dallas, Houston, Austin, San Antonio), the greatest volume of pool starts could be found in Dallas (404 permits), while the highest average value of construction could be found in Austin (average value: $73,860).

Here is a closer look at the total permits, average value of construction and leading pool builders driving new construction in each of the four metro areas of Texas during the month of July 2021:

Dallas

Last month, Dallas carried the greatest volume of new swimming pool permits in comparison to other Texas regions reviewed, having 404 new permits with a total construction value in excess of $18 million on record for the one-month period. The average value of new pool construction was approximately $45,000, and more than half of all new permits originated from the two counties of Collin (124 permits) and Tarrant (107 permits).

Out of the nearly 160 contractors with new swimming pool construction activity on record in the Dallas area last month, the following ranked as the top three for total new permits:

Builder	Total Permits
1-Puryear Custom Pools	17
2-Foley Custom Pools	16
3-Riverbend Pools	15

Houston

Houston ranked #2 for new pool construction, having 314 new permits with a total value of nearly $20.7 million on record last month. The average value of construction landed on the higher end of the spectrum in Houston (average value: $65,845) in comparison to other Texas areas reviewed, and just over half of all permits originated from Harris County (163 permits).

Out of the approximately 135 builders with new swimming pool construction activity on record in the Houston area last month, the following ranked as the top three for total new permits:

Builder	Total Permits
1-Anthony & Sylvan Pools	23
2-Premier Pools	22
3-Platinum Pools	14

San Antonio

In San Antonio, there were more than 100 new swimming pool construction permits with a total value of nearly $3.4 million added to the HBW database last month. The average value of new pool construction was lowest in San Antonio (average value: $33,173) in comparison to other Texas areas reviewed, and the county with the highest concentration of new pool construction activity was Bexar County with 69 new permits for the one-month period.

Out of the nearly 35 contractors with new swimming pool construction activity on record in the San Antonio area last month, the following ranked as the top three for total new permits during the one-month period:

Builder	Total Permits
1-Blue Haven Pools	18
2-Keith Zars Pools	11
3-Gary Pools	9

Austin

Last month, there were 80 pool starts with a total construction value of nearly $6 million in the Austin area. As previously noted, the average value of new pool construction was highest in Austin (average value: $73,860) in comparison to other Texas regions reviewed, and the majority of permits originated from Travis County (55 permits).

Out of the more than 45 contractors with new swimming pool construction on record in the Austin area last month, the following ranked as the top three for total new permits:

Builder	Total Permits
1-Cody Pools	6
2-Blue Haven Pools	5
3-Aquamarine Pools of Texas	5