5 Ways to Strengthen Your Social Media Profile

Easy ways to improve your presence on social media Becoming active and establishing a presence on social media couldn’t be easier. At this stage in the game, all you need is an email address and creative handle, and you are … Continue reading

Improving Your Marketing Strategy in 2023

A few areas to review and consider as you tighten your marketing strategy for the new year Last month, we reviewed a few (five to be exact) tips for boosting your holiday marketing efforts. And while the holidays are an … Continue reading

5 Tips to Boost Holiday Marketing

A few quick tips for improving your holiday marketing efforts By this time of year, you are probably solidifying your marketing strategy for 2023, but don’t let that stop you from making some last-minute improvements to close this year with … Continue reading

Making Marketing Efforts Hit Local Targets

Ways to ensure your business is easily found by a local audience Marketing has taken on so many different forms, all of which continue to evolve as technology rapidly expands. That being stated, just because you have the ability to … Continue reading

5 Tips for More “Clicks”

A review of five ways to amp up your email marketing game Are your emails getting the response you expected? Has your open rate plateaued? If you are finding that email engagement is challenging, you are not alone. As with … Continue reading

3 More Ways to Engaging Social Media Posts

Tips for developing engaging social media posts continued… Earlier this week, we reviewed three easy ways to create variety in your social media content.  Today, we are going to continue on the same path by reviewing three more ways that … Continue reading

Choosing the Right Social Media Platform for Your Business

In previous posts, we’ve talked quite a bit about Instagram, LinkedIn and other social networks.  From getting the most out of ad campaigns and using Instagram “Stories” to amping up your posts and videos, there are many features to explore … Continue reading

Getting the Most Out of Instagram and Shoppable Posts

Sometimes it feels like there are just too many social media outlets and so little time to keep up with our own pages.  As a busy home builder, developing social media content can seem like an extra rather than a … Continue reading

Pinterest for Your Home Building Business

With image-heavy content and a myriad of topics, Pinterest can be an effective social media marketing tool for construction professionals. Think Pinterest is not for business? Think again.  Often associated with crafters and hobbyists, Pinterest can be overlooked by businesses. Believe … Continue reading