
If Florida’s swimming pool construction market had a personality, August 2026 suggests it’s feeling a bit — maybe even a little sun‑kissed. According to the latest HBW construction data, 2,765 new swimming pool permits were added to the database last month, representing more than $222 million in total construction value across the state’s five major regions: Southwest, Southeast, Tampa, Orlando, and Jacksonville; this figure reflects a 30% month‑over‑month increase from July. And yes, before anyone starts celebrating like it’s peak season at the swim club, it’s worth remembering that the market has been in a bit of a rhythmic pattern lately. June saw a 20% MoM increase from May, and July took a 14% MoM dip. In other words, August appears to be part of a natural ebb and flow as of late, a reminder that construction markets breathe just like the rest of us.
Still, the figures from last month are strong, and they offer valuable insight for construction professionals who rely on permit data to understand market conditions, benchmark performance, and anticipate regional demand. So, let’s take a dive into the regional breakdown:
Southwest Florida
With 984 permits, Southwest Florida held a substantial lead in the pack. This region alone accounted for over 35% of all new pool permits statewide, making it the undisputed epicenter of August’s pool‑building enthusiasm.
- Total Value: $79,320,202
- Average Value: $80,610
- Top Counties for Total Permits: Manatee County (244 permits | Total Value: $22,611,313); Lee County (395 permits | Total Value: $28,054,497)
The average value of construction in the southwestern region sits comfortably above the statewide mid‑range, and its sheer volume underscores a region where demand remains consistently strong. Lee County, in particular, continues to behave like a construction engine that refuses to idle.
Southeast Florida
The Southeast region posted 583 permits, contributing a healthy portion of statewide activity and maintaining its reputation for high‑value residential construction.
- Total Value: $44,171,260
- Average Value: $75,765
- Top Counties for Total Permits: Palm Beach County (224 permits | Total Value: $19,780,300); Miami‑Dade County (134 permits | Total Value: $7,286,973)
Southeast Florida’s average value lands below the southwestern region, but still robust. Palm Beach County continues to be a reliable driver of upscale pool construction — no surprise there — while Miami‑Dade’s figures reflect steady but more modest growth.
Tampa
Tampa posted 569 permits, placing it just behind Southeast in total volume but ahead in average value.
- Total Value: $46,566,765
- Average Value: $81,840
- Top Counties for Total Permits: Hillsborough County: (163 permits |Total Value: $16,428,445); Sumter County (125 permits | Total Value: $5,625,000)
With a higher average value than most regions, Tampa’s market continues to exhibit strong investment per project. Hillsborough remains the region’s anchor, while Sumter county’s activity may be more reflective of ongoing suburban expansion.
Orlando
Orlando contributed 387 permits, a moderate figure compared to the coastal giants but still a meaningful part of the statewide picture.
- Total Value: $28,716,431
- Average Value: $74,203
- Top Counties for Total Permits: Lake County (112 permits | Total Value: $6,598,872); Brevard County (99 permits | Total Value: $8,439,653)
The average value of pool construction in Orlando is slightly lower than Southeast, but lands as the lowest average value for the month. The region remains steady, and Brevard County’s total value is notably strong relative to its permit count, suggesting higher‑end projects or more complex builds.
Jacksonville
Jacksonville may have posted the lowest total number of permits (242 permits), but it also claimed the highest average value statewide.
- Total Value: $23,359,694
- Average Value: $96,528
- Top Counties: Duval County (60 permits | Total Value: $5,775,594); St. Johns County (108 permits | Total Value: $10,255,984)
With an average value approaching six figures, swimming pool projects in the Jacksonville area are clearly leaning toward premium builds. St. Johns County continues to be a standout, reflecting strong residential growth and higher‑end construction trends.
Statewide Highlights and Market Takeaways
Southwest Florida led the state in new pool construction for August, pulling 984 permits and accounting for more than 35 percent of all activity, with the Southeast and Tampa regions following closely behind at 583 and 569 permits, respectively. While Jacksonville posted the lowest volume, it distinguished itself with the highest average value at $96,528, suggesting a concentration of more complex or luxury‑tier projects. Orlando, on the other hand, recorded the lowest average value at $74,203, though still well within healthy market expectations. When looking at overall concentration, Southwest, Southeast, and Tampa formed the core trio of high‑activity regions, while Jacksonville and Orlando represented the lighter end of the spectrum in terms of total permit volume.
Monthly permit data is a powerful tool, but it is also a snapshot; it tells us what’s happening right now, not necessarily what will happen next quarter or next year. The figures from last month reflect a vibrant market with natural fluctuations, strong regional dynamics, and continued investment in residential amenities. For construction professionals, this report is less a call to action and more a call to awareness. It’s a benchmark, a pulse check, and a reminder that while the market may ebb and flow, Florida’s appetite for new swimming pools remains impressively resilient.
To gain more information on the builders, homeowners and permits for the construction activity above, check out HBW for your copy of the latest construction data reports. To gain access to the HBW database and receive custom and detailed reports on the latest residential and commercial building activity in Florida, Georgia, Texas, Alabama, and Oklahoma, please contact HBW for details.








