5 Tips for a Better One-Pager

When following up with your HBW leads, chances are that you will be sending key information about your business and services their way. While an emphasis on social media and online presence is a vital part of your overall marketing … Continue reading

5 Ways to Strengthen Your Social Media Profile

Easy ways to improve your presence on social media Becoming active and establishing a presence on social media couldn’t be easier. At this stage in the game, all you need is an email address and creative handle, and you are … Continue reading

Using Building Permit Data to Improve Marketing

A summary of how construction data reports can benefit your marketing efforts As HBW subscribers already know, a wide range of construction permit data is available and constantly updated in the HBW database. And while there are many ways to … Continue reading

Improving Your Marketing Strategy in 2023

A few areas to review and consider as you tighten your marketing strategy for the new year Last month, we reviewed a few (five to be exact) tips for boosting your holiday marketing efforts. And while the holidays are an … Continue reading

5 Tips to Boost Holiday Marketing

A few quick tips for improving your holiday marketing efforts By this time of year, you are probably solidifying your marketing strategy for 2023, but don’t let that stop you from making some last-minute improvements to close this year with … Continue reading

Making Marketing Efforts Hit Local Targets

Ways to ensure your business is easily found by a local audience Marketing has taken on so many different forms, all of which continue to evolve as technology rapidly expands. That being stated, just because you have the ability to … Continue reading

5 Tips for More “Clicks”

A review of five ways to amp up your email marketing game Are your emails getting the response you expected? Has your open rate plateaued? If you are finding that email engagement is challenging, you are not alone. As with … Continue reading

3 More Ways to Engaging Social Media Posts

Tips for developing engaging social media posts continued… Earlier this week, we reviewed three easy ways to create variety in your social media content.  Today, we are going to continue on the same path by reviewing three more ways that … Continue reading

3 Ways to Engaging Social Media Posts

Tips for making the most of your social media marketing efforts As a construction professional, coming up with creative social media posts is most likely not your first priority. While you may be creative and have the aptitude and/or experience … Continue reading

How to Use HBW Construction Data Reports – Part II

A continued list of tips for using HBW permit data and leads to benefit your business in 2022 Last week, we took a little time to review some of the easiest ways to use HBW construction data reports to benefit … Continue reading