Making Marketing Efforts Hit Local Targets

Ways to ensure your business is easily found by a local audience Marketing has taken on so many different forms, all of which continue to evolve as technology rapidly expands. That being stated, just because you have the ability to … Continue reading

5 Tips for More “Clicks”

A review of five ways to amp up your email marketing game Are your emails getting the response you expected? Has your open rate plateaued? If you are finding that email engagement is challenging, you are not alone. As with … Continue reading

3 More Ways to Engaging Social Media Posts

Tips for developing engaging social media posts continued… Earlier this week, we reviewed three easy ways to create variety in your social media content.  Today, we are going to continue on the same path by reviewing three more ways that … Continue reading

Warming up to Cold Calling – Part I

Five easy tips for amping up your cold calling game Cold calling – It may not be your first method for reaching your prospects, but it should certainly be in your toolkit.  With the rise of social media marketing and … Continue reading

Contractor Holiday Marketing During COVID-19

With the holidays fast approaching, it is important that businesses consider current conditions when launching holiday marketing campaigns Let’s face it, the pandemic has flipped everyone’s world upside down.  From health and safety measures to how we live and work, … Continue reading

“Spring Cleaning” for Your Marketing Strategy

If you are like most businesses right now, you are in a holding pattern of some sort, surviving through and waiting for this pandemic to pass.  This is most likely opening space in your schedule to focus on some of … Continue reading

Lead Management and Preparation for 2020

Tips for reviewing and managing leads in preparation for the new year With the holidays upon us, your company’s year-end preparations are most likely well underway.  From tax preparations and accounting to team performance and department reviews, the end of … Continue reading

Tips for Happy Holiday Marketing

Black Friday has come and gone, and many of us are still in the midst of Cyber Monday sales that have now become “Cyber Week”, but believe it or not, the seasonal sales wave has just begun.  There are still … Continue reading

3 Quick and Easy Marketing Tactics

Three easy marketing tactics that you can do right now to make a lasting impact on the growth of your business   In the service industry, word-of-mouth advertising is golden, but it will only get you so far when it … Continue reading

Five Ways to Clean Up Your Act (on Social Media)

Easy tips for tightening your social media game From the title of this post, many of you may be thinking that we are going to be addressing social media etiquette (or lack thereof), but for today we will not be … Continue reading