Cleaning up your email approach may just be the thing you need to have your introductory emails get noticed rather than deleted… First time communication with prospects can be an exercise in trial and error. Sure, you may have a … Continue reading
Tag Archives: contractor marketing
As a construction professional, chances are website design is not one of your top priorities. And although website design can and should be left to the professionals, the content and image that you present should have your signature all over … Continue reading
Entering your work into a home building competition may benefit your business in more ways than you thought possible. With the recent announcement of the 2018 Builder’s Choice & Custom Home Design Awards now accepting entries, it opened the question … Continue reading
Proposals are your entry way into your next sale, and presentation is just as important as content when it comes to getting noticed. If you are like most small businesses, you have probably been running the same proposal template for … Continue reading
With the new year comes new marketing strategies – here are a few quick tips for assessing the “health” of your YouTube channel and videos. It’s no secret that dynamic content, such as video, is some of the most viewed … Continue reading
Every business knows how powerful word of mouth can be for generating new business, and testimonials are a great way to get the ball, and buzz, rolling. Another year is right around the corner, and with a new year there … Continue reading
Just in time for the holidays, here are five tips for giving your customers something to celebrate this season. Holiday marketing seems to be earlier and earlier each year. Walk into any big-box store and Christmas trees and stockings are … Continue reading
Small Business Saturday is happening November 25th, and you have just about one month to make it a profitable day for your business. When most of us think of Small Business Saturday (November 25, 2017), we think of a smaller … Continue reading
Don’t let extra giveaways and promotional items sit in storage; use them to re-engage customers and invite new ones. Freebies – They are great for expos and conventions, but what about all of the leftovers? Giveaways are a great way … Continue reading
Beyond the standard self-generated social media posts, here are five ways to get your business noticed. Content, content, content – today it is all about content. From Search Engine Optimization (SEO) to generating buzzworthy videos and posts, your marketing success … Continue reading