5 Ways to Show Customer Appreciation

Tips for connecting and showing your appreciation to customers during the holiday season With Thanksgiving behind us and the holidays ahead, there is no better time than now to express your appreciation to customers. While many businesses utilize the holidays … Continue reading

Lessons Learned from #SocialMediaDown

If you were anywhere on the planet this week, then you know that on Monday at around 11:30 a.m. (EDT) Facebook and its other social platforms (Instagram, WhatsApp) went down for just about six hours.  While this came as a … Continue reading

5 Ways to Maximize Your Email Marketing Campaign

Tips for making the most out of your email marketing efforts Email marketing can be a great way to build relationships with new and existing clients; that being stated, anyone who has ever run even the most basic of email … Continue reading

Warming up to Cold Calling – Part I

Five easy tips for amping up your cold calling game Cold calling – It may not be your first method for reaching your prospects, but it should certainly be in your toolkit.  With the rise of social media marketing and … Continue reading

3 Tips for Contractor Marketing Success

At the start of this year, we published Quick Tips for Digital Marketing Success in 2021 where we explored easy ways to improve digital marketing efforts in the coming year.  Today, we are expanding the set of tips to cover … Continue reading

Quick Tips for Digital Marketing Success in 2021

Tips for improving your digital marketing efforts in 2021 Happy New Year! Everyone has been looking forward to a new year, and a change from 2020.  This sentiment runs from our personal lives to the many businesses that are looking … Continue reading

Using TikTok to Expand Your Marketing Strategy

Tips for entering the world of TikTok and building brand awareness within the fast-growing social media platform When most of us think of TikTok, we envision short videos that run the spectrum from the mundane to the completely insane; for … Continue reading

Contractor Holiday Marketing During COVID-19

With the holidays fast approaching, it is important that businesses consider current conditions when launching holiday marketing campaigns Let’s face it, the pandemic has flipped everyone’s world upside down.  From health and safety measures to how we live and work, … Continue reading

“Spring Cleaning” for Your Marketing Strategy

If you are like most businesses right now, you are in a holding pattern of some sort, surviving through and waiting for this pandemic to pass.  This is most likely opening space in your schedule to focus on some of … Continue reading

Lead Management and Preparation for 2020

Tips for reviewing and managing leads in preparation for the new year With the holidays upon us, your company’s year-end preparations are most likely well underway.  From tax preparations and accounting to team performance and department reviews, the end of … Continue reading