Texas Swimming Pool Construction Report – Q1 2025

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The first quarter of 2025 has delivered a mixed but generally downward picture for the Texas swimming pool construction market. According to the latest building permit data compiled from the HBW database, there were 1,458 new swimming pool construction permits added across the state between January and March. This figure represents a 15% decline compared to the same period last year (Q1-2024), reflecting a continuation of the slowdown that has been evident since 2023.

Statewide Trends

The Texas pool construction market has been experiencing a multiyear deceleration. Following a 31% year-over-year decrease in 2023 and an 18% decline in 2024, the first quarter of 2025 suggests that the downward trend is persisting, at least for now. While the summer and fall seasons will ultimately shape the annual outcome, early data points to continued caution among homeowners and developers when it comes to new pool installations.

Regional Highlights:

The HBW Swimming Pool Construction Activity Trend Report used for gathering the latest stats focuses on four of Texas’s major metro areas: Dallas, Houston, Austin, and San Antonio. Here’s how they stacked up in Q1-2025:

  • Dallas: 687 permits, -4% YOY
    Dallas remained the largest swimming pool construction market in the state, showing only a modest dip. The area’s resilience may be due to its robust housing market and steady demand for outdoor living enhancements.
  • Houston: 429 permits, -13% YOY
    Houston posted a more pronounced decline, with permitting activity softening compared to last year. Market watchers have noted that weather events, material costs, and shifting homeowner priorities may be contributing to the slowdown.
  • Austin: 188 permits, -41% YOY
    Austin experienced the sharpest drop among major metros. With a 41% decrease, the capital city’s pool construction market has clearly pulled back, potentially due to a cooling housing market and changing economic dynamics following several years of rapid expansion.
  • San Antonio: 154 permits, -13% YOY
    San Antonio mirrored Houston’s trend with a 13% decline, potentially serving as a signal of a broad-based slowdown across South Texas.

Top Counties:

When analyzed by county, five counties accounted for over 63% of all new pool permits in the state:

Notably, Denton County was a bright spot among the top counties, recording a 28% increase over last year. Meanwhile, Travis County’s steep 46% decline aligns with the significant pullback observed across the greater Austin area.

Market Insights:

For construction professionals, understanding these shifts is essential for adjusting marketing strategies, workforce planning, and resource allocation.

  • Dallas remains the most stable market, providing the best prospects for contractors seeking steady leads in 2025.
  • Houston and San Antonio demand more targeted marketing and competitive pricing to win business in a cooling market.
  • Austin contractors may need to diversify their service offerings or expand into nearby regions to offset declining local demand.
  • Denton County over the coming year may deserve special attention if it continues to prove itself as an emerging hotspot for new residential pool construction.

While the early numbers from Q1-2025 point to continued caution in the Texas swimming pool construction market, the year is far from over. Market conditions can shift rapidly, and seasonal demand often picks up as temperatures rise. HBW will continue to monitor permit activity throughout the year, providing subscribers with timely updates and actionable insights to help navigate the evolving landscape.

To gain more information on the builders, homeowners and permits for the construction activity above, check out HBW for your copy of the latest construction data reports. To gain access to the HBW database and receive custom and detailed reports on the latest residential and commercial building activity in Florida, Georgia, Texas, Alabama, and Oklahoma, please contact HBW for details.

Florida Swimming Pool Construction Sees Strong Start in Q1-2025

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Permit Volume Up 8.5% Year-Over-Year

As we move through the early months of 2025, the Florida swimming pool construction market is off to an impressive start. According to the latest permit data sourced and tracked by HBW, a total of 7,012 new swimming pool construction permits were added to HBW’s database from January through March 2025. This figure marks a notable 8.5% year-over-year (YOY) increase compared to the same period last year, signaling continued strength and resilience in the state’s residential construction sector.

Regional Breakdown: Strong Gains in Southeast and Southwest Florida

Looking closer at the regional data, Southwest Florida led the state with the highest number of new swimming pool permits in Q1, registering 2,034 permits—a 10.8% YOY increase. This region continues to benefit from steady population growth and robust housing demand, particularly in coastal communities.

Southeast Florida followed as the second-highest region, recording 1,495 permits, and an impressive 16.8% YOY increase, the largest percentage gain among all regions reviewed. This jump underscores the region’s ongoing expansion, with homeowners and builders investing in outdoor living spaces and amenities.

Other regions reported the following activity:

  • West Florida: 1,246 permits (+3.4% YOY)
  • Central Florida: 926 permits (+8.6% YOY)
  • Northeast Florida: 674 permits, notably the only region to experience a decline, with a 4.9% YOY decrease
  • Northwest Florida: 637 permits (+10% YOY)

While the Northeast region showed a slight dip, the overall positive trends across most of the state suggest a broadly healthy market for pool construction.

Leading Counties: Palm Beach and Lee Lead the Way

Drilling into county-level data, Palm Beach County (Southeast) emerged as the top-performing county with 600 new permits, reflecting a 13% YOY increase. This aligns with the region’s overall surge and points to a growing and somewhat predictable demand for luxury home amenities.

Lee County (Southwest) followed closely with 587 permits, showing a 3.2% YOY increase, while Collier County (Southwest) reported 407 permits, boasting a striking 29.6% YOY jump—one of the highest growth rates among Florida counties with greater concentrations of construction.

Meanwhile, Miami-Dade County (Southeast) recorded 386 permits, an eye-catching 43% YOY increase, and Manatee County (Southwest) rounded out the top five with 367 permits and a 2.8% YOY increase.

Market Outlook: What Lies Ahead

The robust start to 2025 aligns with broader industry forecasts, which predict steady growth in Florida’s residential construction and outdoor living sectors. Factors such as continued population migration, favorable climate, and strong housing market fundamentals are expected to drive demand for swimming pool installations throughout the year.

However, it’s important to note that while the Q1 data provides valuable insight into current market performance, there is still ample time for fluctuations to occur as the year progresses. Variables such as interest rates, material costs, labor availability, and shifting homeowner priorities can all influence permit activity in the coming months. For construction professionals and suppliers, staying informed through real-time permit data, such as that provided by HBW, is essential for making timely and strategic business decisions.

As Florida’s swimming pool construction market continues to heat up in 2025, HBW remains committed to providing its subscribers with up-to-date and detailed permit data. With strong early indicators and sustained growth in key regions and counties, the industry is poised for another dynamic year—though careful monitoring will be essential to navigate potential shifts in the market.

For contractors, manufacturers, and industry stakeholders, this Q1 snapshot offers both a benchmark and a reminder: the year is just getting started, and continued tracking of permit trends will be critical to capitalizing on emerging opportunities.

To gain more information on the builders, homeowners and permits for the construction activity above, check out HBW for your copy of the latest construction data reports. To gain access to the HBW database and receive custom and detailed reports on the latest residential and commercial building activity in Florida, Georgia, Texas, Alabama, and Oklahoma, please contact HBW for details.

About HBW
HBW is a trusted provider of construction permit data and leads, delivering timely insights sourced directly from building permits across the Southeastern United States. With a comprehensive and continuously updated database, HBW helps industry professionals stay ahead in an ever-evolving market.

Florida Home Construction Summary – March 2025

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Based on the latest HBW construction data reports, there were approximately 8,200 new residential construction permits with a total value in excess of $2.75 billion added to the HBW database for Florida during the month of March. Out of the five regions reviewed (Southwest, Tampa, Orlando, Southeast, Jacksonville), the greatest concentration of new home construction activity could be found in the Tampa area (2,352 permits), and the highest average value of new home construction could be found in the Southeast (average value: $476,022).

Total permits on record by region for the month of March are as follows:

Tampa: 2,532 permits

Southwest: 2,274 permits

Orlando: 1,459 permits

Jacksonville: 1,142 permits

Southeast: 789 permits

When reviewing the hundreds of contractors with new permits on record for the one-month period, three home builders were standouts, holding permits for more than 30 percent of all new construction activity on record statewide. Those leading contractors were as follows:

Lennar Homes: 1,203 permits

D.R. Horton: 788 permits

Pulte Homes: 540 permits

From a county perspective, there were five counties that carried just over 40 percent of all new home construction across the state; those counties are as follows:

  1. Lee County (Southwest) – 854 permits
  2. Pasco County (Tampa) – 742 permits
  3. Polk County (Tampa) – 720 permits
  4. Duval County (Jacksonville) – 519 permits
  5. Hillsborough County (Tampa) – 476 permits

As far as average value of construction is concerned, as previously noted, the Southeast held the highest average value of residential building permits at $476,022. Here is an overview of how the other regions stacked up in comparison:

  1. Southeast – average value: $476,022
  2. Orlando – average value: $ 355,011
  3. Tampa – average value: $ 321,880
  4. Southwest – average value: $ 312,322
  5. Jacksonville – average value: $ 290,939

To gain more information on the builders, homeowners and permits for the construction activity above, check out HBW for your copy of the latest construction data reports. To gain access to the HBW database and receive custom and detailed reports on the latest residential and commercial building activity in Florida, Georgia, Texas, Alabama, and Oklahoma, please contact HBW for details.

Texas Residential Construction Report Q1-2025

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In the first quarter of this year, the Lone Star State has exhibited a solid start in the residential construction market; based on HBW’s latest Building Activity Trend Report for new residential construction in Texas, there have been 19,490 new residential construction permits added to the HBW database (Q1-2025), reflecting a 5 percent year-over-year increase.

The report covers the four major metropolitan areas in Texas—Dallas, Houston, Austin, and San Antonio. Houston recorded the highest volume of new construction permits, totaling 9,158, while the Dallas area experienced the most significant year-over-year growth in permitting activity, with a 13% increase.

Here is a closer look at the permit data for each of the four metro areas of Texas during Q1-2025:

Houston

As previously noted, the greatest concentration of new residential construction activity took place in Houston last month where there were 9,158 new permits added to the HBW database; this reflects a 3 percent increase in comparison to the same time last year. Out of the five counties that make up the area, nearly half of all new residential construction permits originated from Harris County (4,255 permits), while the greatest amount of growth could be found in Brazoria County (521 permits) where there was an 18 percent year-over-year increase in new home construction.

Dallas

Since the start of this year (thru March), there have been more than 6,920 new residential construction permits added to the HBW database for the Dallas area, reflecting a 13 percent increase in comparison to the same time last year. Out of the six counties that make up the Dallas area, more than half of all new home construction took place in the two counties of Collin (2,583 permits) and Tarrant (1,653 permits).

San Antonio

In the first quarter of this year, San Antonio exhibited a decrease in residential construction in comparison to last year. Through March, the area has exhibited a 4 percent year-over-year decrease in new home construction, resulting in approximately 1,760 new permits on record with HBW. Out of the three counties that make up the area, well more than half of all new permits originated from Bexar County where there was an excess of 1,235 new permits in the first quarter, reflecting a 3 percent year-over-year increase in new residential construction.

Austin

In the first quarter of this year, new home construction in Austin has been off to a slower start as there has been a 2 percent year-over-year decrease in construction activity, resulting in nearly 1,655 new permits. Out of the four counties that make up the area, the majority of all new home construction activity took place in the two counties of Williamson County (827 permits) and Travis County (488 permits).

To gain more information on the builders, homeowners and permits for the construction activity above, check out HBW for your copy of the latest construction data reports. To gain access to the HBW database and receive custom and detailed reports on the latest residential and commercial building activity in Florida, Georgia, Texas, Alabama, and Oklahoma, please contact HBW for details.

Florida Swimming Pool Construction Summary – March 2025

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New swimming pool construction in Florida is holding steady and exhibited a marginal increase last month – Based on the latest HBW construction data reports, there were approximately 2,095 new pool permits with a total construction value of nearly $173.3 million added to the HBW database for Florida; this reflects just less than a three percent month-over-month increase in new pool construction activity.

Out of the five major regions reviewed (Southwest, Southeast, Tampa, Orlando, Jacksonville), Southwest Florida held the highest concentration of new pool construction (752 permits), while Jacksonville held the highest average value of new construction (average value: $92,424).

Here is a closer look at swimming pool construction activity by area for the month of March:

Southwest

Last month, there were 752 new swimming pool construction permits with a total value in excess of nearly $59 million added to the HBW database for the southwestern region of Florida.  The average value of new pool construction was lowest in the area (average value: $78,487) in comparison to other regions reviewed, and just about half of all new permits originated from the counties of Lee (193 permits) and Collier (181 permits).

Southeast

The southeastern region of Florida ranked #2 for new swimming pool construction, having approximately 495 new permits with a total value of $39.4 million on record for the month.  The average value of new construction was $79,754, and the bulk of new permits originated from the two counties of Palm Beach (187 permits) and Miami-Dade (125 permits).

Tampa

In Tampa, there were just over 360 new swimming pool construction permits with a total value in excess of $31.3 million on record last month. The average value of construction in the region was $86,747, and the county with the highest concentration of new construction activity was Hillsborough (120 permits).

Orlando

In Orlando, there were nearly 300 new swimming pool construction permits with a total value of approximately $25.9 million on record last month. The average value of new construction was $87,463, and half of all new construction activity took place in the two counties of Orange (83 permits) and Brevard (66 permits).

Jacksonville

Last month, there were more than 190 new pool permits with a total construction value of nearly $17.7 million in the Jacksonville area. As previously noted, the average value of new construction was highest in Jacksonville (average value: $92,424) in comparison to other regions reviewed, and the majority of new permits originated from the counties of St. Johns (74 permits) and Duval (56 permits).

To gain more information on the builders, homeowners and permits for the construction activity above, check out HBW for your copy of the latest construction data reports. To gain access to the HBW database and receive custom and detailed reports on the latest residential and commercial building activity in Florida, Georgia, Texas, Alabama, and Oklahoma, please contact HBW for details.

Top Home Builders in Texas – March 2025

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Based on the latest construction data on record with HBW, there were 7,680 new residential building permits with a total value in excess of $2.4 billion added to the HBW database for Texas during the month of March; this reflects approximately a 42 percent month-over-month increase in new permits. Out of the four major metro areas reviewed (Dallas, Houston, Austin, and San Antonio), Houston carried the highest concentration of new home construction (3,579 permits), while the highest average value of new projects could be found in Dallas (average value: $373,181).

When utilizing HBW’s construction data reports to identify the leading contractors behind the latest figures, we are able to take a closer look at the contractors that are driving new home construction activity throughout Texas. From the combined total of new permits collected statewide, there are three major players in the industry that are leading residential construction in the Lone Star State; nearly 25 percent of all new permits recorded for March originated from three mega-builders: Lennar Homes (967 permits), D.R. Horton (550 permits),  and Meritage Homes (352 permits).

In addition to the three industry leaders, there are a number of contractors that are holding strong within each region reviewed, contributing to residential construction gains across the state. Here are the five leading home builders in each of the four major metropolitan areas of Texas during the month of March:

Houston

Last month, there were 370 contractors with new home construction activity on record with HBW for the Houston area, and the following ranked as the top five for total new permits:

BuilderTotal Permits Average Value
1-Lennar Homes460 $   243,109.00
2-Perry Homes206 $   347,508.00
3-D.R. Horton191 $   257,356.00
4-David Weekley Homes176 $   288,345.00
5-Meritage Homes125 $   304,142.00

Dallas

In Dallas, there were nearly 300 home builders with new construction activity on record for the month of March, and the following ranked as the top five for total new permits:

BuilderTotal Permits Average Value
1-D.R. Horton278 $   294,218.00
2-Lennar Homes272 $   280,147.00
3-Meritage Homes198 $   249,230.00
4-NRP Construction142 $   220,208.00
5-Camillo Properties84 $   359,318.00

San Antonio

In the San Antonio area, there were more than 120 contractors with new residential construction permits on record with HBW last month, and the following ranked as the top five for total new permits:

BuilderTotal Permits Average Value
1-Lennar Homes215 $   153,520.00
2-KB Homes52 $   188,140.00
3-Ashton San Antonio Residential34 $   290,118.00
4-M/I Homes33 $   211,695.00
5-Perry Homes31 $   243,772.00

Austin

Last month, there were approximately 85 contractors with new home construction activity on record within the Austin area, and the following ranked as the top five for total new permits:

BuilderTotal Permits Average Value
1-D.R. Horton80 $183,138.00
2-Taylor Morrison Homes70 $225,114.00
3-Tri Pointe Homes37 $297,295.00
4-KB Homes36 $412,317.00
5-Perry Homes36 $391,425.00

To gain more information on the builders, homeowners and permits for the construction activity above, check out HBW for your copy of the latest construction data reports. To gain access to the HBW database and receive custom and detailed reports on the latest residential and commercial building activity in Florida, Georgia, Texas, Alabama, and Oklahoma, please contact HBW for details.

Texas Swimming Pool Construction Update – March 2025

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Last month, there were 550 new swimming pool construction permits added to the HBW database for Texas, reflecting almost a 40 percent month-over-month increase in new pool construction. Out of the four major metro areas reviewed (Dallas, Houston, Austin, San Antonio), Dallas held the highest concentration of new pool construction activity (257 permits), while Houston carried the highest average value of construction (average value: $97,081).

Here is a closer look at the total permits, construction values, leading counties and contractors in Texas for new swimming pool construction during the month of March:

Dallas

As noted above, Dallas carried the highest volume of new swimming pool construction permits, having nearly 260 new permits with a total value greater than $16.7 million added to the HBW database last month. The average value of new pool construction landed mid-range in comparison to other metro areas reviewed (average value: $65,128), and more than half of all new construction took place in the counties of Dallas (102 permits) and Collin (58 permits).

Out of nearly 130 pool builders with new construction activity on record in the area last month, the following ranked as the top three for total new permits:

Builder
1-Riverbend Pools
2-BMR Pools
3-Hobert Pools

Houston

The Houston area ranked #2 for new swimming pool construction last month, having more than 145 new permits pulled with a total construction value of approximately $14.2 million. As previously mentioned, the average value of construction was highest in the Houston area in comparison to other Texas areas reviewed (average value: $97,081), and the bulk of new permits originated from Harris County (93 permits).

Out of more than 90 pool contractors with new construction activity on record in the area last month, the following ranked as the top three for total new permits:

Builder
1-Platinum Pools
2-Mckinney Custom Pools
3-Blue Haven Pools

Austin

Last month, there were 80 new swimming pool construction permits with a total value of approximately $4.3 million on record for the Austin area. The average value of new pool construction was $53,327, and nearly all construction activity took place in the County of Travis (63 permits).

Out of more than 40 pool contractors with new construction activity on record in the Austin area last month, the following ranked as the top three for total new permits:

Builder
1-Cody Pools
2-Denali Pools
3-Aquamarine Pools of Texas

San Antonio

In San Antonio, there were nearly 70 new swimming pool permits with a total construction value of approximately $3 million added to the HBW database last month. The average value of new pool construction was lowest in San Antonio in comparison to other metro areas reviewed (average value: $44,563), and the majority of new construction activity took place in Bexar County (45 permits).

Out of approximately 40 pool builders with new construction activity on record last month, the following ranked as the top three for total new permits:

Builder
1-Keith Zars Pools
2-Gary Pools
3-Cody Pools

To gain more information on the builders, homeowners and permits for the construction activity above, check out HBW for your copy of the latest construction data reports. To gain access to the HBW database and receive custom and detailed reports on the latest residential and commercial building activity in Florida, Georgia, Texas, Alabama, and Oklahoma, please contact HBW for details.

Atlanta Residential Construction Permits Overview Q1-2025

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Last week, we reviewed the latest construction data on record with HBW for new swimming pool construction in Atlanta; in the report, we recognized that Atlanta’s swimming pool construction market is showing some signs of potential improvement. This week, we are looking at how the residential construction market is performing, and based on the latest reports from HBW, it appears that new home construction is off to a stable and steady start so far this year.

Since the start of this year (through March), there has been no notable year-over-year change in new home construction; that being stated, there were just over 4,990 new permits added to the HBW database. And while overall the Metro Atlanta area has been on target with last year’s figures for residential construction, there are some counties that have proven to exhibit some growth in the first quarter of this year (vs. Q1-2024); those counties include but are not limited to the following:

When reviewing the latest HBW Building Activity Trend Report to identify areas with the highest levels of new residential construction activity, we found that there are five counties (out of 24 that make up the Metro Atlanta area) that carried nearly 45 percent of all new permitting activity; those counties are as follows:

  1. Gwinnett County (740 permits)
  2. Forsyth County (394 permits)
  3. Cherokee County (392 permits)
  4. Hall County (360 permits)
  5. Fulton County (327 permits)

Other Metro Atlanta counties that held a higher volume of new residential construction in the first quarter of this year include: Cobb County (302 permits); Dawson County (252 permits); and Paulding County (251 permits).

Information utilized for the above listed figures for Metro Atlanta residential construction was directly derived from HBW construction data reports. To gain access to the HBW database and receive custom and detailed reports on the latest residential and commercial building activity in Florida, Georgia, Texas, Alabama, and Oklahoma, please contact HBW for details.

Metro Atlanta Swimming Pool Construction Update Q1-2025

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After three consecutive years of decline, Atlanta’s swimming pool construction market is showing some signs of potential improvement – In the first quarter of this year, there has been a 3 percent year-over-year increase in new pool construction, resulting in nearly 600 new permits on record with HBW for the area.

Out of the 24 counties that make up the Metro Atlanta area, there were several that carried the bulk of new pool construction activity; to be more specific, just about 57 percent of all new swimming pool construction permits on record with HBW through Q1-2025 originated from the following five counties:

1-Fulton County (119 permits, 6% year-over-year decrease)

2-Cobb County (63 permits, 26% year-over-year decrease)

3-Cherokee County (56 permits, 12% year-over-year increase)

4-Forsyth County (53 permits, 33% year-over-year increase)

5-Coweta County (45 permits, 32% year-over-year increase)

When reviewing HBW’s latest Construction Activity Trend Reports to identify areas that are beginning to show notable signs of growth, the following counties standout with some early potential:

1-Fayette County (46% year-over-year increase thru Q1)

2-Walton County (63% year-over-year increase thru Q1)

3-Forsyth County (33% year-over-year increase thru q1)

While there is a noteworthy difference when comparing quarterly (Q1) figures from 2024 and 2025, the truth is that it’s still too early to identify any real patterns or set any solid predictions for swimming pool construction for the remainder of the year. It has been reported that there continue to be broader industry challenges in play, including persistent supply chain disruptions, escalating materials costs, and labor shortages. Given the current complexities, forecasting for the remainder of 2025 remains cautiously optimistic, but ultimately uncertain. However, HBW’s monthly construction data reports and activity trend evaluations will continue to provide subscribers with the most current insights into new construction and permitting activities within their regions of interest, serving as a valuable resource for industry professionals seeking to effectively navigate the evolving market landscape.

Information utilized for the above listed figures for Metro Atlanta swimming pool construction was directly derived from HBW construction data reports. To gain access to the HBW database and receive custom and detailed reports on the latest residential and commercial building activity in Florida, Georgia, Texas, Alabama, and Oklahoma, please contact HBW for details.

Best Practices for Contacting New Leads

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In today’s competitive and changing construction landscape, every project counts—and so does every lead. Whether you’re a contractor, remodeler, roofer, or HVAC specialist, consistent growth depends on a steady stream of qualified opportunities. That being stated, not all leads are created equal.

Since 1992, HBW has specialized in providing verified, high-quality leads based on building permit data—one of the most reliable sources of intent in the construction industry. When someone pulls a permit, they’re not just considering a project—they’re doing it. That’s why starting with strong data is step one. But how you reach out to those leads and work with them is just as important.

Here are a few best practices for successfully contacting new leads and turning them into loyal customers:

1. Start With Verified, Intent-Driven Leads

Let’s face it: Cold calling random homeowners is a waste of time and money, not to mention frustrating for the caller and recipient. The best way to increase conversion is to target individuals who are already in need of or seeking your services. That’s why using building permit data is a game-changer. It puts you in front of property owners who are actively undertaking construction or renovation projects.

2. Act Quickly

Timing is everything! When a permit is issued, a homeowner or property manager is ready to act. That means that the window to connect can be short. The earlier you make contact, the better chance you have for engagement. Early outreach shows professionalism and urgency.

Pro Tip: Set up real-time alerts or a daily routine to check and contact your newest leads.

3. Personalize Your Outreach

Generic scripts can get stale quickly and don’t optimize the opportunity you have to make contact. Use the details in building permit data to make your first contact relevant. Be sure to mention the specific type of project—such as a new roof, kitchen remodel, or pool installation—and emphasize your specialized experience in that exact area to establish credibility and relevance.

4. Choose the Best Communication Channels

Every lead is different. Some prefer phone calls, while others may respond better to email or even text messages. For this reason, here’s a general rule of thumb:

  • Phone call: Best for establishing rapport and setting appointments.
  • Email: Great for providing information and showcasing your portfolio.
  • Text message: Useful for quick follow-ups or scheduling.

While each approach will be unique to your business, brand and services, be sure to make a habit of introducing yourself in a professional manner and asking for permission before continuing a conversation.

5. Have a Strong Value Proposition

What sets you apart from your competition? Is it Price? Is it Efficiency? Quality? Your first contact should clearly communicate what makes your company stand out from the pack. You may want to include a brief portfolio of past projects, testimonials, or an exclusive offer/discount. Also, be sure to provide a call to action and clearly spell out their next steps, whether it’s booking a consultation or receiving a detailed quote.

6. Follow Up

While persistence pays off, it is also important to be pragmatic and respectful. If you don’t get a response the first time, don’t give up. Define a standard guideline for a follow-up sequence. Here’s an example:

  • Day 1: Initial call and voicemail + follow-up email
  • Day 3: Second call or text message
  • Day 7: Share a recent project or customer story
  • Day 14: Final touch base and offer

As noted in previous blog posts, it is helpful to use a CRM or lead management system to keep track of communications, schedule follow-ups, and avoid duplicating efforts.

7. Track and Refine Your Strategy

You can use data to your advantage by tracking your results. For starters, track which outreach methods get the best results, what days/times yield the highest engagement, and what types of messaging have the best conversion rate. Over time, you will be able to refine your script and strategy based on real-world performance.

Getting the lead is the first step. Converting a lead into a contract takes the right timing, messaging, and follow-through. When you pair high-quality and verified leads from HBW with a professional and personalized outreach strategy, you put your business in a position to grow steadily and sustainably.

Want to start winning more jobs with less guesswork?
Contact HBW today to learn how permit-based leads can work for you.

For more information on construction business marketing tips, stay connected with the HBW Blog.  To get ahead of construction activity and gain access to the latest permitting data in Florida, Texas, Georgia, Alabama and Oklahoma, contact HBW for more information on construction data reports and industry leads.