Understanding Content Marketing

What is content marketing?  Well, if you have been following the HBW Blog, you probably have a fairly good idea.  Just check out our previous posts “7 Tips for Content Marketing Success” or “Seven Apps for Improving Social Content” to … Continue reading

3 More Marketing Tactics

A continuation of the previous “3 in 3” article, reviewing three additional marketing tactics that can be easily executed in minutes In follow up to last week’s post 3 in 3 – Three Marketing Tips in Three Minutes, we decided … Continue reading

3 in 3 – Three Marketing Tips in Three Minutes

Three easy marketing maneuvers that you can execute and add to your strategy in less than three minutes of time As a construction professional, marketing is most likely not on the top of the list when it comes to skills … Continue reading

Five Ways to Make Your Videos More “Instagrammable”

Quick tips for making business videos Instagram-worthy If your business is not using Instagram, you may be missing out on easy opportunities to reach your target audience. Consider the fact that one billion people use the social media platform every … Continue reading

Give Your Digital Marketing a “Spring” in its Step

Quick tips for giving your digital marketing a spring cleaning and upgrade Spring is here (as of March 20th), and there is no time like the present to give your marketing effort a little “spring” in its step.  Whether you … Continue reading

Is Your Social Media Marketing a Success?

Three easy ways to measure your social media marketing efforts Anyone can try their hand at social media marketing, but how do you know if it has been a success? From the variety of networks to the ever-changing focus on … Continue reading

Tip for Improving B2B Marketing

A look at some ways to improve communication and marketing business-to-business Whether you are in new construction, renovations or landscaping, you probably have a clear picture of your target audience.  Your typical customer probably lives within a few defined areas … Continue reading

Take Five: A Quick Tip Marketing Fix

A couple of months have passed since we posted some fresh new marketing tips for 2019.  Since the last post: “Upgrade Your Online Marketing in 2019”, we have come up with a few more tips for HBW subscribers that are … Continue reading

10 Holiday Marketing Must-Haves

While it would be ideal for you to already be in the midst of your holiday marketing campaigns, some small business owners find it challenging to make it a priority.  After all, you have your own business to manage, holidays … Continue reading

‘Tis the Season for Holiday Marketing

If you haven’t already set your plans for holiday marketing, then now is the time.  The holiday season is right around the corner, and it is the perfect time to plan your happy holiday wishes to current clients while providing … Continue reading