Content Marketing for Contractors

A little content can go a long way when spreading the word about your business. As home builders and contractors running multiple construction projects, marketing your business can easily fall to the bottom of the priorities list.  With the myriad … Continue reading

5 Tips for Improving Sales by Phone

Looking to make progress with your sales calls? Here are a few quick tips for maximizing phone time with potential clients. With email, texting and the rise of emojis, phone conversation skills may be falling short for many marketing and … Continue reading

Preparing Your Profiles for the Holidays

You may already be decking the halls (and your office) with holiday cheer, but are your website and online profiles holiday-ready? Earlier this month we discussed a few ways to take advantage of the holiday hoopla that comes with Black … Continue reading

Preparing Your Marketing for the New Year

The end of the year brings a new opportunity to strengthen your marketing efforts so that you can get ahead in 2017. Depending on your business, the holiday season may bring your sales into an upswing, or it may feel more … Continue reading

Gearing Up for the Holiday Deals

The holiday season is a perfect time to send holiday wishes and new promotions to your prospects and customers. Thanksgiving is just a few short days away, and as with every holiday season, so begins the shopping season.  Although retailers … Continue reading

7 Tips for Effective Follow-up

When it comes to contacting leads, proper and effective follow-up is the key to success. HBW subscribers have an ongoing and growing list of leads at their fingertips.  With so many leads, it is easy to lose track of contacts … Continue reading

10 Tips for Improved Email Etiquette – Part II

A few months back, we published our first post on tips for improving email etiquette.  You may already have an email policy in place, or perhaps you are just getting one off the ground.  No matter how robust or simple … Continue reading

7 Website Essentials for Home Builders

Almost anyone can secure a domain name and get their business online, but there are a few basic “must-haves” for getting the most out of your website. More consumers go online to get information about, well, pretty much everything.  The … Continue reading

10 Tips for Home Builders on YouTube

Anyone can create a YouTube Channel, but it takes a little extra effort to make it more than just a repository for video content. In previous posts, we have explored ways for improving video marketing and how to maximize exposure through … Continue reading

5 Tips for Instagram Video Success

The power of video in marketing is undeniable, and when using Instagram, there are a few ways to increase the likelihood of getting noticed. If you are already using Instagram, you have probably experienced the ease of use when sharing … Continue reading