Using Instagram Stories for Your Business

How to make the most of Instagram Stories to boost your business profile… Despite what you may think, Instagram Stories are not just for teens and millennials looking to post a series of their favorite selfies.  No, Instagram Stories can … Continue reading

Five Free Apps for Managing Contacts On-the-Go

If you subscribe to HBW, you’ve got construction leads, new leads every day – Now, it’s a matter of managing them.  While there are numerous options for contact management software and CRM (Customer Relationship Management) systems, from simple to robust, … Continue reading

5 Tips for Choosing the Right Subcontractor

If you are a busy home builder, chances are you have worked with your fair share of subcontractors.  With a limited labor pool, it is easy to take on more work than capacity allows, and subcontractors are a great way … Continue reading

5 Ways to a Better Landing Page

As a construction professional, chances are website design is not one of your top priorities.  And although website design can and should be left to the professionals, the content and image that you present should have your signature all over … Continue reading

5 Reasons to Submit Your Work for an Industry Award

Entering your work into a home building competition may benefit your business in more ways than you thought possible. With the recent announcement of the 2018 Builder’s Choice & Custom Home Design Awards now accepting entries, it opened the question … Continue reading

Creating Proposals that Get Noticed

Proposals are your entry way into your next sale, and presentation is just as important as content when it comes to getting noticed.  If you are like most small businesses, you have probably been running the same proposal template for … Continue reading

Tips for Gauging Your Success on YouTube

With the new year comes new marketing strategies – here are a few quick tips for assessing the “health” of your YouTube channel and videos. It’s no secret that dynamic content, such as video, is some of the most viewed … Continue reading

Getting Testimonials That Count

Every business knows how powerful word of mouth can be for generating new business, and testimonials are a great way to get the ball, and buzz, rolling. Another year is right around the corner, and with a new year there … Continue reading