3 More Ways to Engaging Social Media Posts

Tips for developing engaging social media posts continued… Earlier this week, we reviewed three easy ways to create variety in your social media content.  Today, we are going to continue on the same path by reviewing three more ways that … Continue reading

3 Ways to Engaging Social Media Posts

Tips for making the most of your social media marketing efforts As a construction professional, coming up with creative social media posts is most likely not your first priority. While you may be creative and have the aptitude and/or experience … Continue reading

How to Use HBW Construction Data Reports – Part II

A continued list of tips for using HBW permit data and leads to benefit your business in 2022 Last week, we took a little time to review some of the easiest ways to use HBW construction data reports to benefit … Continue reading

How to Use HBW Construction Data Reports – Part I

A guide for using your HBW permit data and leads (Part I) With the holidays upon us and the new year just around the corner, now is the perfect time for a little inspiration and focus for marketing efforts in … Continue reading

5 Ways to Show Customer Appreciation

Tips for connecting and showing your appreciation to customers during the holiday season With Thanksgiving behind us and the holidays ahead, there is no better time than now to express your appreciation to customers. While many businesses utilize the holidays … Continue reading

Lessons Learned from #SocialMediaDown

If you were anywhere on the planet this week, then you know that on Monday at around 11:30 a.m. (EDT) Facebook and its other social platforms (Instagram, WhatsApp) went down for just about six hours.  While this came as a … Continue reading

5 Ways to Maximize Your Email Marketing Campaign

Tips for making the most out of your email marketing efforts Email marketing can be a great way to build relationships with new and existing clients; that being stated, anyone who has ever run even the most basic of email … Continue reading

Tips for Increasing Website Traffic

A review of a few basic actions you can take now to attract more visitors to your company’s website When most of us hear the word “traffic” we cringe, thinking of stress-inducing waiting times and crowded roadways, but when it … Continue reading

Warming up to Cold Calling – Part I

Five easy tips for amping up your cold calling game Cold calling – It may not be your first method for reaching your prospects, but it should certainly be in your toolkit.  With the rise of social media marketing and … Continue reading

Four Ways to Use HBW Reports

Whether you are a long-time subscriber or new to HBW, you know the power of having access to thousands of construction reports and permit data.  With so much information and so many leads open to you, the next step is … Continue reading