5 Ways to Strengthen Your Social Media Profile

Easy ways to improve your presence on social media Becoming active and establishing a presence on social media couldn’t be easier. At this stage in the game, all you need is an email address and creative handle, and you are … Continue reading

Using Building Permit Data to Improve Marketing

A summary of how construction data reports can benefit your marketing efforts As HBW subscribers already know, a wide range of construction permit data is available and constantly updated in the HBW database. And while there are many ways to … Continue reading

Improving Your Marketing Strategy in 2023

A few areas to review and consider as you tighten your marketing strategy for the new year Last month, we reviewed a few (five to be exact) tips for boosting your holiday marketing efforts. And while the holidays are an … Continue reading

5 Tips to Boost Holiday Marketing

A few quick tips for improving your holiday marketing efforts By this time of year, you are probably solidifying your marketing strategy for 2023, but don’t let that stop you from making some last-minute improvements to close this year with … Continue reading

Severe Weather Tips for Businesses

As most of us are aware, Hurricane Season runs from June 1st to November 30th each year.  This means that we are now more than halfway through the season, and for Florida, Hurricane Ian has reminded all of us how powerful and … Continue reading

Making Marketing Efforts Hit Local Targets

Ways to ensure your business is easily found by a local audience Marketing has taken on so many different forms, all of which continue to evolve as technology rapidly expands. That being stated, just because you have the ability to … Continue reading

Safety Alert: Record-Breaking Heat

With summer temperatures continuing to rise, now is the time to put heat safety practices in place on the job There is no denying that temperatures over the last month have been rising to dangerous levels. Record highs are challenging … Continue reading

5 Tips for More “Clicks”

A review of five ways to amp up your email marketing game Are your emails getting the response you expected? Has your open rate plateaued? If you are finding that email engagement is challenging, you are not alone. As with … Continue reading

3 More Ways to Engaging Social Media Posts

Tips for developing engaging social media posts continued… Earlier this week, we reviewed three easy ways to create variety in your social media content.  Today, we are going to continue on the same path by reviewing three more ways that … Continue reading

3 Ways to Engaging Social Media Posts

Tips for making the most of your social media marketing efforts As a construction professional, coming up with creative social media posts is most likely not your first priority. While you may be creative and have the aptitude and/or experience … Continue reading