‘Tis the Season for Holiday Marketing

If you haven’t already set your plans for holiday marketing, then now is the time.  The holiday season is right around the corner, and it is the perfect time to plan your happy holiday wishes to current clients while providing … Continue reading

Getting the Most Out of Instagram and Shoppable Posts

Sometimes it feels like there are just too many social media outlets and so little time to keep up with our own pages.  As a busy home builder, developing social media content can seem like an extra rather than a … Continue reading

Five Tips for Improving Introductory Emails

Cleaning up your email approach may just be the thing you need to have your introductory emails get noticed rather than deleted… First time communication with prospects can be an exercise in trial and error.  Sure, you may have a … Continue reading

Making the Most of Construction Data Reports

If you are an HBW subscriber, you’ve got leads, a lot of leads.  With new permits and construction data being added to the HBW database regularly, chances are you have more reports than time, so making the most of them … Continue reading

Customers Expect and Demand Technology

Truth be told, the construction industry has a reputation for being one of the slower industries for adopting and integrating new technology.  According to a survey conducted by KPMG, the construction industry isn’t taking full advantage of new technologies for … Continue reading

Creating Proposals that Get Noticed

Proposals are your entry way into your next sale, and presentation is just as important as content when it comes to getting noticed.  If you are like most small businesses, you have probably been running the same proposal template for … Continue reading

Tips for Increasing Sales in 2018

If you are like most businesses, you are planning, reviewing and approving budgets and projections for 2018.  No matter how busy you may be with home building and remodeling projects, this time of year is crucial to your success next … Continue reading

Small Business Saturday Tips for Home Builders

Small Business Saturday is happening November 25th, and you have just about one month to make it a profitable day for your business. When most of us think of Small Business Saturday (November 25, 2017), we think of a smaller … Continue reading

5 Ways to Use Promotional Items, Again

Don’t let extra giveaways and promotional items sit in storage; use them to re-engage customers and invite new ones. Freebies – They are great for expos and conventions, but what about all of the leftovers?  Giveaways are a great way … Continue reading

5 Ways to Get Your Company “Out There”

Beyond the standard self-generated social media posts, here are five ways to get your business noticed. Content, content, content – today it is all about content.  From Search Engine Optimization (SEO) to generating buzzworthy videos and posts, your marketing success … Continue reading