Best Practices for Contacting New Leads

In today’s competitive and changing construction landscape, every project counts—and so does every lead. Whether you’re a contractor, remodeler, roofer, or HVAC specialist, consistent growth depends on a steady stream of qualified opportunities. That being stated, not all leads are … Continue reading

Marketing Strategies for Contractors: Targeting Homeowners & Developers with Permit Data

Developing and adjusting marketing strategies is a necessity for any and every business. Even the most established and experienced of contractors must adopt innovative marketing strategies to stand out in the competitive crowd. As we have noted in previous posts, … Continue reading

How Architects & Engineers Use Permit Data for Business Development

For architects and engineers (and everyone in between), finding new clients is an ongoing challenge. Whether you’re a smaller operation or part of a larger firm, expanding your client base requires a constant and consistent effort that includes strategy, networking, … Continue reading

Organizing and Managing Leads for Optimal Results

In the competitive industry of construction, success often hinges on an effective strategy for procuring, managing and organizing leads. Building a pipeline of reliable prospects ensures a steady flow of projects and long-term business growth. One of the most valuable … Continue reading

Beyond Likes & Shares: Marketing Outside of Social Media

Let’s face it – social media is changing; from politics and controversial platforms to algorithm shifts and trends, the digital landscape is seemingly in a constant state of change. As anyone who has run a social media campaign knows, what … Continue reading

7 Social Media Ideas for Construction Professionals

Are you looking to keep your social media content fresh and engaging? No problem – We’ve got you covered. With a constantly changing feed and trends coming and going faster than ever, it is important that you generate new and … Continue reading

Refreshers for Improving Your Online Presence

Let’s face it – Technology and social media preferences are seemingly everchanging. From new platforms being launched or changed to social media trends going from hot to not in less than a day, there is a lot to keep up … Continue reading

5 Tips for a Better One-Pager

When following up with your HBW leads, chances are that you will be sending key information about your business and services their way. While an emphasis on social media and online presence is a vital part of your overall marketing … Continue reading

Tips for Boosting Social Media Profiles

Whether you are new to social media, just launched a page on a new platform or consider yourself to be an experienced pro, a little refresher can always help start and keep social media marketing strategies on track. The truth … Continue reading

5 Ways for Contractors to Amp Up Marketing

You don’t need to be a marketing professional to know a thing or two about marketing to your clients. On the contrary, you most likely have some of the most useful insight on your target audience – as a business … Continue reading