5 Ways to Use Promotional Items, Again

Don’t let extra giveaways and promotional items sit in storage; use them to re-engage customers and invite new ones. Freebies – They are great for expos and conventions, but what about all of the leftovers?  Giveaways are a great way … Continue reading

5 Ways to Get Your Company “Out There”

Beyond the standard self-generated social media posts, here are five ways to get your business noticed. Content, content, content – today it is all about content.  From Search Engine Optimization (SEO) to generating buzzworthy videos and posts, your marketing success … Continue reading

To Build Trust, You Must Be Real

Want to attract more customers?  Consider enriching your content and marketing materials with less bells and whistles and more authenticity. Although glossy brochures and high-quality images are appealing to the eye, when it comes to turning your HBW lead to … Continue reading

5 Tips for Instagram Video Success

The power of video in marketing is undeniable, and when using Instagram, there are a few ways to increase the likelihood of getting noticed. If you are already using Instagram, you have probably experienced the ease of use when sharing … Continue reading

Is it Time for a Marketing Makeover?

Now that you have the leads, it is important to make contact with updated marketing materials. Busy home builders do not always have the time or the staff to constantly maintain marketing efforts.  Often, brochures can be in need of … Continue reading

Pinterest for Your Home Building Business

With image-heavy content and a myriad of topics, Pinterest can be an effective social media marketing tool for construction professionals. Think Pinterest is not for business? Think again.  Often associated with crafters and hobbyists, Pinterest can be overlooked by businesses. Believe … Continue reading