Five Ways to Make Your Videos More “Instagrammable”

Quick tips for making business videos Instagram-worthy If your business is not using Instagram, you may be missing out on easy opportunities to reach your target audience. Consider the fact that one billion people use the social media platform every … Continue reading

Give Your Digital Marketing a “Spring” in its Step

Quick tips for giving your digital marketing a spring cleaning and upgrade Spring is here (as of March 20th), and there is no time like the present to give your marketing effort a little “spring” in its step.  Whether you … Continue reading

Is Your Social Media Marketing a Success?

Three easy ways to measure your social media marketing efforts Anyone can try their hand at social media marketing, but how do you know if it has been a success? From the variety of networks to the ever-changing focus on … Continue reading

Tip for Improving B2B Marketing

A look at some ways to improve communication and marketing business-to-business Whether you are in new construction, renovations or landscaping, you probably have a clear picture of your target audience.  Your typical customer probably lives within a few defined areas … Continue reading

Take Five: A Quick Tip Marketing Fix

A couple of months have passed since we posted some fresh new marketing tips for 2019.  Since the last post: “Upgrade Your Online Marketing in 2019”, we have come up with a few more tips for HBW subscribers that are … Continue reading

Upgrade Your Online Marketing in 2019

With the new year comes opportunity for new marketing strategies.  And while you have probably defined your marketing strategy and campaigns for the coming year, it is never too late (or too early) to fine-tune your marketing efforts.  In recent … Continue reading

10 Holiday Marketing Must-Haves

While it would be ideal for you to already be in the midst of your holiday marketing campaigns, some small business owners find it challenging to make it a priority.  After all, you have your own business to manage, holidays … Continue reading

‘Tis the Season for Holiday Marketing

If you haven’t already set your plans for holiday marketing, then now is the time.  The holiday season is right around the corner, and it is the perfect time to plan your happy holiday wishes to current clients while providing … Continue reading

Choosing the Right Social Media Platform for Your Business

In previous posts, we’ve talked quite a bit about Instagram, LinkedIn and other social networks.  From getting the most out of ad campaigns and using Instagram “Stories” to amping up your posts and videos, there are many features to explore … Continue reading

Using Instagram Stories for Your Business

How to make the most of Instagram Stories to boost your business profile… Despite what you may think, Instagram Stories are not just for teens and millennials looking to post a series of their favorite selfies.  No, Instagram Stories can … Continue reading